“By Rotation - The Airbnb of Fashion”
“The Clothing Rental App That Wants To End Fast Fashion”
“The fastest growing fashion rental platform in the UK.”
“The entrepreneur on why sustainability is the guiding principle behind her fashion-rental platform, By Rotation”
“A British clothes-rental startup is thriving during lockdown while others struggle, suggesting the fashion rental sector may have shifted for good”
Eshita Kabra-Davies founded the UK-based peer-to-peer sustainable fashion rental app By Rotation to prolong the life of quality items already in circulation and avoid excessive waste.